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Issue Date: Vol. 51, No. 4, April 2011, Posted On: 3/23/2011


Kraft And Starbucks Raise Coffee Prices


Emily Jed
Emily@vendingtimes.net
coffee prices, coffee price hike, office coffee service, OCS, coffee vending, Kraft, Maxwell House, Yuban, Starbucks, vending business, vending industry

GLENVIEW, IL -- Kraft Foods upped the U.S. list prices for most of its Maxwell House and Yuban coffees by 22% last week, marking the biggest of four hikes in the past year to absorb skyrocketing green coffee costs.

The increase follows a 10% increase in February by rival J.M. Smucker Co. on its Folgers and Dunkin' Donuts coffees.

Starbucks also raised its price for grocery-packaged coffee by 12% last week for Starbucks and Seattle's Best Coffee brands, the first increase on its retail coffee since March 2008.


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