QUICK LINKS: Videos  |  Micromarkets |

Redemption Report

|

Classifieds

|

Buy a Classified Ad

|

Editorial Calendars

|

Circulation Data

|

Downloads

|

Bookstore

|

Date Book

Search:      

Bookmark this site




Issue Date: Vol. 51, No. 2, February 2011, Posted On: 1/29/2011


Chuck E. Cheese's Talks Up Community Support On Lifetime TV


Marcus Webb
Chuck E. Cheese, Chuck E. Cheese's, Ryan Linders, Lifetime Television, The Balancing Act, CEC Entertainment, family entertainment center, FEC, arcade, coin-op amusements, school fundraiser, Chuck E. Cheese fundraiser, children's games, children's entertainment

DALLAS -- Chuck E. Cheese's director of marketing and sales Ryan Linders made a special guest appearance on Lifetime Television's "The Balancing Act" to discuss how CEC is helping parents, students and teachers with fundraisers.

Since 2004, Chuck E. Cheese's has given back more than $6 million in support of education and charitable organizations through its fundraising programs, Linders said. CEC Entertainment, the Dallas-based parent company of Chuck E. Cheese's, plans to expand its community involvement on behalf of education and kids' charities, he said.

Fundraisers at Chuck E. Cheese's involve inviting community members to visit a location on a specific night when 15% of all register sales generated during the event are donated to the school or organization. There is no cost involved, and no requirement for teachers, administrators or parents to work during the event. Teachers get free meals.

CEC also helps promote events with posters and free tokens for kids. If desired, a Chuck E. Cheese mascot could make a personal appearance at a school on the day of its event.

Any elementary school, nonprofit organization, youth-sport team or other organization benefiting children under the age of 12 qualifies for the program. Groups reserve their event online at chuckecheese.com/fundraising.

CEC and its franchisees operate 553 stores in 48 states and seven foreign countries and territories.

The Lifetime show aired Jan. 25 at 7 a.m. EST. | WATCH EPISODE


Topic: Music and Games Features

Articles:
  • Rich Long Retires From Benchmark Games After 42-Year Coin-Op Career
  • John Milliron, Who Represented Pennsylvania's Amusement Operators For 3 Decades, Exits Industry
  • Redemption Plus Celebrates Two Decades As Value-Added Supplier
  • Three Amigos Plan 2017 Face 2 Face Entertainment Confab For Feb. 21-23
  • Coast To Coast Adds Tokens To Product Line For Arcade Game Operations

Copyright © 2016 Vending Times Inc. All rights reserved. 
P: (516) 442-1850 | F: (516) 442-1849 | subscriptions@vendingtimes.net
55 Maple Ave. - Ste. 304, Rockville Centre, NY 11570