SAN FRANCISCO - Ecast has endorsed the Amusement and Music Operators Association's Information Privacy and Security Policy, with Bob Cooney, Ecast vice-president of marketing, signing the document. AMOA treasurer Jim Pietrangelo said Ecast was instrumental in helping to create some core definitions found in the current version of the IPSP. AMOA and American Amusement Machine Association co-created the original policy in 2001 to serve as a template for manufacturers of networked equipment. IPSP is designed to ensure the confidentiality of operators' proprietary data and to ensure that no improper player data mining occurs. Said Ecast's Cooney: "Because Ecast's business is 100% dependent on using the Internet to deliver content and information, our agreement with our operator partners has always included provisions which protect our customers' privacy. We are happy to endorse this policy as it continues our goal of reassuring our customers that their privacy is of paramount concern to us." The AMOA Information Privacy and Security Policy can be viewed at http://www.amoa.com.
Starbucks Announces Music And Entertainment Plan
SEATTLE , Starbucks Corp. has announced ambitious plans to expand its music and entertainment offerings. Details are few, but online delivery of music and entertainment appears to be a central focus. On Friday, Starbucks announced the creation of a new entertainment division headed by Ken Lombard, the former president of Johnson Development Corp./Magic Johnson Theatres. Starbucks' chain comprises 7,500 retail locations in North America, Latin America, Europe, the Middle East and the Pacific Rim. Starbucks and music retailer Hear Now earlier debuted a CD burning service in Santa Monica, CA; 10 more services will reportedly debut into Seattle stores soon. Over 2,700 Starbucks offer paid Wi-Fi access through T Mobile. The amusements industry has long eyed Starbucks and similar chains as prime examples of new, potentially viable locations. But to date, few if any coin-op games and jukeboxes have been installed in such sites. It is unknown whether Starbucks may seek to work with existing pay-for-play entertainment providers.
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