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Issue Date: Vol. 51, No. 8, August 2011, Posted On: 8/3/2011


AMOA Renews Contract With Circone + Associates


Marcus Webb
Amusement and Music Operators Association, amusement machine operator, jukebox operator, coin machine business, amusement business, arcade game, Circone + Associates, Brad Circone, coin-op news

CHICAGO -- The Amusement and Music Operators Association said it has signed a one-year renewal of its contract with Circone + Associates, a marketing and PR firm based in Columbus, OH.

While still under the initial six-month retainer earlier this year, C+A performed the first AMOA member survey in years. Results of that study have not been released by the association.

AMOA said the creative agency is developing several programs that are intended to increase member value by offering attractive benefits and services. In May, C+A chief Brad Circone told VENDING TIMES that he believed AMOA could secure highly profitable advertising and marketing contracts for its operator members.

By organizing what amounts to an operator co-op, he said, AMOA would enable clients to negotiate with a single, association-controlled entity for the rights to put digital content into tens of thousands of locations in markets served by hundreds of operators. | SEE STORY


Topic: Music and Games Features

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