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Issue Date: Vol. 51, No. 6, June 2011, Posted On: 5/27/2011


Speedo Swimgear Venders Offer Poolside Convenience


Emily Jed
Emily@vendingtimes.net
Speedo, Speedo vending machine, vending, vending machine, automated retailing, swimsuit vending machine, The Wittern Group, Retail Revolution, Warnaco Swimware, vender, vending machine operator

LOS ANGELES -- Speedo USA is selling its swimsuits and accessories poolside through custom-built touchscreen vending machines.

The machines are manufactured by Des Moines, IA-based Wittern Group, parent company of U-Select-It, and feature a dynamic digital interface and machine management software developed by Las Vegas-based Retail Revolution LLC.

Speedo, vending machine Speedo swimsuits, goggles, caps, arm bands and swim chamois, among other aquatic gear, can be purchased using a touchscreen user interface that displays images of each product. The monitor also displays product descriptions and size charts when applicable before making a purchase. A Web-based inventory-reporting tool supports Speedo machines.

The specialty venders have been up and running at aquatic centers in Florida, Kentucky, Minnesota, New York and Ohio since the automated retailing concept's debut earlier this year. Speedo USA, a division of Warnaco Swimwear, said that based on the early success, it will continue to deploy the machines at select pool, Speedo teamwear dealer locations and retail sites throughout the country.


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